Psychology Of SEO: Understanding User Behavior To Increase Google Ranking

Search Engine Optimization (SEO) is a process that involves all manner of statistical analysis, complex computations, and iterative development to get it right. It’s a continually evolving discipline because search engines are in an arms race with online marketers. Search engines want to get the best and most accurate results in front of users. Marketers […]

What Is Google AMP And How Will It Affect Your SEO?

At this point, everybody knows about Google’s emphasis on going mobile-friendly. SEO experts warned of the so-called “mobilegeddon” that would shake up the Internet at the beginning of the year. While it didn’t exactly cause search rankings to plummet and marketers to run for the hills, the updated algorithm did result in some major changes. […]

User Experience And SEO: Revolutionizing Your Website’s Success

When we think about SEO, we invariably think about getting to the top of the search engine rankings. Everybody knows this is important, but because of the focus on technical processes, we often lose sight of why it’s important. Namely, it puts our company in front of more human users. (If you’re a beginner, read […]

Long-Form vs. Short-Form Content: Which Is More Effective?

Long-Form vs. Short-Form Content: Which Is More Effective? Short and sweet, as the saying goes. This adage has been repeated ad nauseam in the online marketing world, where the received wisdom was that the Internet is a big place full of distractions, and people don’t have time for more than a bite-size read. This logic […]

7 Essential Elements Of Effective Landing Pages

One of the most crucial tools in any online marketer’s toolbox is the landing page. While many amateur webmasters mistakenly treat them as an oversight, landing pages are incredibly important to successful online marketing. They should be given at least as much consideration as any other element of your online presentation, as well as being […]

Read This Before Hiring Ghost Writer For Content Marketing

Content marketing is the only marketing that matters in the online arena. You create content, content builds audiences, audiences become your customers. That said, the burden of creating content is one of the biggest challenges you’ll face when successfully building an online business. Don’t get me wrong: it’s worth it. Regularly posting new content is […]

28 Ways To Increase Website Traffic With SEOPressor

Online marketing boils down to two things – creating great contents and optimizing them to increase website traffic. On-page SEO is the first step in doing SEO, before you beef it up even further with off-page factors like building quality backlinks. But the problem with on-page SEO factors is one, it’s constantly changing. Ways to […]

Instagram Marketing: Marketer’s Guide To Instagram For Business

Instagram is a big deal. Instagram exceeded 500 million users in January this year and has continued to grow from strength to strength. Everyday, I get a new notification: “Your friend has joined Instagram”. Users are flocking to the social network. Businesses aren’t. This means there’s a huge opportunity available to use Instagram for business […]

7 Things You Need To Know About SEO

Whether you’re an SEO beginner or someone who’s been involved in Search Engine Optimization (SEO) for years, there’s always something new to learn about the things you need to know about SEO. After all, SEO is a rapidly-changing field. It changes so fast that it can sometimes be downright hard to keep up. Since SEO […]